When it comes to consumer trends in automotives, habits are changing: more and more customers are increasingly interested in how they use rather a vehicle rather than owning it. Their main criteria are flexibility and availability: move about easily, find a clean and available vehicle nearby, when needed. A comprehensive service, where you only pay for what you use at price known in advance. As simple as that!
This is precisely what Mobilize offers through its ZITY by Mobilize car-sharing service. In an effort to optimize vehicle availability and reduce their downtime, the brand is working on new processes as part of an experimental project out of the Flins Re-Factory. A small, dedicated team has been given a mission of utmost importance: prove that vehicles in car-share fleets can benefit from fast turnaround times when it comes to thorough repairs and servicing. Gilles Normand, SVP, Vehicles - Mobilize Brand, and Alexandra, ZITY France General Manager, explain the rationale behind offering such services to fleet operators.